Vine, Twitter’s take on six seconds of animated video in a square frame, has a brand new member.
Who’s already on board and what are they doing? Writer/actor James Mangold posted his new “The Wolverine” movie trailer looped in a square for six seconds, he called it a “tweaser.”was called out by New York Magazine as the king of Vine when it first began, coming up with many short-shorts right off the bat. When director
Director David Lynch is now giving it a try, posting this piece, “Another Mystery.” (The embed does not auto-play, so clicking is required to start it.)
Even the prestigious Tribeca Film Festival is recognizing notable work on Vine. They curated a Vine-sponsored contest back in April, picking their favorites:
- There is no sunny-side to this story. #6secfilms by KevyPizza
- #howto clear your garage from a scary ghost #loop #magic by Jethro Ames
- #LazerAndDonald Close Shave by Matt Swinsky
- The book beetle: the burrowing #stopmotion #loop #magic #macro by Chris Donlon
Why six seconds? It could be that five seconds is already taken for years — by the wildly successful team at 5 Second Films, based in Los Angeles. (The team is now Kickstarting a feature film for $200,000 — and well on their way to making the goal.) The 5SF team helped judge the Tribeca/Vine contest.
Whatever your opinion on mobile and square cinema, you cannot deny it’s becoming more mainstream. But why is it still relegated to online only? Super short films with creative chops would make a great addition to pre-feature entertainment, elevator installations, and public transit stations.