The Communication Trap

  • Published in General

“It looks terrible.” “What about it?”

You’ve heard it before. Maybe someone thinks your work doesn’t “feel” right or considers it “way” off base, when the solution is simply correcting the tone of voice or adjusting the color they dislike.

When everyone’s expertise comes to the table, it’s easy to fall into the trap of worrying too early about the details that matter to them most. Save yourself a few minutes of needless fiddling, ask for clearer feedback sooner than later.

— Mig Reyes, designer at 37signals, who recently wrote “A case for clarity in feedback”


Aaron Proctor
Founder, FWD:labs
Director of Photography site


“The Communication Trap” – 2 cents on clear communication from @migreyes at @37signals applicable to the #film industry http://t.co/QySlrh5n

FWD:labs (@fwdlabs) #

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