We’re seeing a lot of these lately. Coldplay just released an awe-inspiring one. Oren Lavie’s is still blowing up. Fortunately for audiences and filmmakers alike, the videos are quite good. So good, they spurn a lot of knock-offs. Especially in the ad industry. (To quote Charles Caleb Colton, and my father, “imitation is the sincerest form of flattery.”)
There’s a few varieties of animation in music videos. We’ve got crisp CG animation with Flogging Molly, traditional animation with Pearl Jam, and then classic stop-motion animation with The White Stripes, even going back 25 years to Alan Parsons Project. Finally, there’s something from a book publisher that makes you smile as the pages come alive.
Without further ado, here are 14 favorites from the last 25 years by some great animators:
Chalk is huge right now:
Bonus: Shynola also did(2007) rotoscoped to look straight out of Sin City. They also did (2003) which was animated in 256 colors using Deluxe Paint.
The overhead, 2D perspective blew up with the recent popularity of Oren Lavie’s video:
(See our post on Tomas Mankovsky’s “Sorry I’m Late,” which used the same technique.)
We’ve also seen some other techniques, possibly as a result of DSLR camera use:
More commonly, but just as labor-intensive, it’s CG framed up on photo plates or, in the case of Pearl Jam, straight up animation:
Todd McFarlane (1998)by
But let’s not forgot, we’ve had some really stunning ones in recent years:
Michel Gondry (2002)by
Trivia: this video took 2 months to animate.
Daniel Askill and Sia (2007)by
Peter Gabriel “Sledgehammer” by Stephen R. Johnson (1986)
by Steve Barron (1985)
Finally, making another exception here — more book promo than music video per se — for a 4th Estate’s 25th anniversary in book publishing: