{"id":5807,"date":"2016-01-31T23:47:45","date_gmt":"2016-02-01T07:47:45","guid":{"rendered":"https:\/\/fwdlabs.com\/blog\/?p=5807"},"modified":"2016-05-16T19:00:54","modified_gmt":"2016-05-17T02:00:54","slug":"dailies-star-wars-effects-pewdiepies-niche-snapchats-verticality","status":"publish","type":"post","link":"https:\/\/fwdlabs.com\/blog\/dailies-star-wars-effects-pewdiepies-niche-snapchats-verticality\/","title":{"rendered":"[Dailies] Star Wars&#8217; Effects, PewDiePie&#8217;s Niche, Snapchat&#8217;s Verticality"},"content":{"rendered":"<p><a href=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/star-wars-effects.jpg\" rel=\"attachment wp-att-5880\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/star-wars-effects-320x177.jpg\" alt=\"star-wars-effects\" width=\"320\" height=\"177\" class=\"alignright size-medium wp-image-5880\" srcset=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/star-wars-effects-320x177.jpg 320w, https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/star-wars-effects-768x424.jpg 768w, https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/star-wars-effects-620x342.jpg 620w, https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/star-wars-effects.jpg 1400w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" \/><\/a><\/p>\n<p>The most recent &#8220;Star Wars&#8221; film, &#8220;The Force Awakens,&#8221; made an effort to bring back practical effects alongside cutting-edge visual effects. iamag.co came across a showreel which shows how BB-8, Maz Kanata, and the Millennium Falcon were crafted together. This is a must-watch for anyone interested in how complex and massive work like this breaks apart:<\/p>\n<p>https:\/\/www.youtube.com\/watch?v=qRQPwJ0O24M<\/p>\n<p><img decoding=\"async\" class=\"dash\" src=\"https:\/\/fwdlabs.com\/images\/icons\/dash.gif\" alt=\"\" \/><\/p>\n<p><a href=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/pewdiepie-popular.png\" rel=\"attachment wp-att-5877\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/pewdiepie-popular-320x180.png\" alt=\"pewdiepie-popular\" width=\"320\" height=\"180\" class=\"alignright size-medium wp-image-5877\" srcset=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/pewdiepie-popular-320x180.png 320w, https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/pewdiepie-popular-768x432.png 768w, https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/pewdiepie-popular-620x349.png 620w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/www.youtube.com\/user\/PewDiePie\">PewDiePie<\/a>, aka Felix Kjellberg, makes $12 million on YouTube for swearing while playing video games. <a href=\"http:\/\/www.forbes.com\/sites\/maddieberg\/2015\/10\/14\/the-worlds-highest-paid-youtube-stars-2015\/#5b9fbff2542c\">Forbes<\/a> recently looked at the highest paid YouTube stars<\/a> to see what they have in common. In a world of carving out your niche and making money in untraditional ways, videos like this one by Felix show you that anything&#8217;s possible:<\/p>\n<p><iframe loading=\"lazy\" title=\"A Funny Montage\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/gRyPjRrjS34?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><img decoding=\"async\" class=\"dash\" src=\"https:\/\/fwdlabs.com\/images\/icons\/dash.gif\" alt=\"\" \/><\/p>\n<div id=\"attachment_5870\" style=\"width: 330px\" class=\"wp-caption alignright\"><a href=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/snapchat-vertical-video-ad-burger-king.jpg\" rel=\"attachment wp-att-5870\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-5870\" src=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/snapchat-vertical-video-ad-burger-king-320x223.jpg\" alt=\"Vertical ad example on Snapchat. Burger King project by Conor Champley via Behance.\" width=\"320\" height=\"223\" class=\"size-medium wp-image-5870\" srcset=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/snapchat-vertical-video-ad-burger-king-320x223.jpg 320w, https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/snapchat-vertical-video-ad-burger-king-768x536.jpg 768w, https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/snapchat-vertical-video-ad-burger-king-620x433.jpg 620w, https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/snapchat-vertical-video-ad-burger-king.jpg 1240w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" \/><\/a><p id=\"caption-attachment-5870\" class=\"wp-caption-text\">Vertical ad example on Snapchat. Burger King project by Conor Champley via <a href=\"https:\/\/www.behance.net\/gallery\/23375045\/Burger-King-Snapchat\">Behance<\/a>.<\/p><\/div>\n<p>The strange phenomenon that is Snapchat is experimenting again with vertical video ads. The company &#8212; who once charged $750,000 to advertise with them for a day, before dropping their prices to $100,000 &#8212; usually takes 10 second ad unit. But now, according to <a href=\"http:\/\/www.adweek.com\/news\/technology\/snapchat-slowly-surely-letting-more-brands-run-long-video-ads-169261\">ADWEEK<\/a>, they&#8217;re now trying 2.5 minute trailers. Even though Snapchat has told <a href=\"http:\/\/www.usatoday.com\/story\/tech\/2015\/09\/23\/vertical-video-pays-off-snapchat\/72661508\/\">USA Today<\/a> that vertical ads have a 9x higher engagement rate, we&#8217;ll see how well that goes over. (Hat tip to <a href=\"http:\/\/christhilk.com\/2016\/01\/29\/universal-and-paramount-use-longer-snapchat-ads\/\">Chris Thilk<\/a> for the lowdown.) Here&#8217;s more about their pitch for vertical video ads:<\/p>\n<p>https:\/\/www.youtube.com\/watch?v=9JYZqg0511M<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The most recent &#8220;Star Wars&#8221; film, &#8220;The Force Awakens,&#8221; made an effort to bring back practical effects alongside cutting-edge visual effects. iamag.co came across a showreel which shows how BB-8, Maz Kanata, and the Millennium Falcon were crafted together. This is a must-watch for anyone interested in how complex and massive work like this breaks [&hellip;]<\/p>\n","protected":false},"author":43,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,7],"tags":[],"class_list":["post-5807","post","type-post","status-publish","format-standard","hentry","category-film","category-web"],"_links":{"self":[{"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/posts\/5807","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/comments?post=5807"}],"version-history":[{"count":3,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/posts\/5807\/revisions"}],"predecessor-version":[{"id":5885,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/posts\/5807\/revisions\/5885"}],"wp:attachment":[{"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/media?parent=5807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/categories?post=5807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/tags?post=5807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}