{"id":2928,"date":"2012-03-23T08:30:34","date_gmt":"2012-03-23T15:30:34","guid":{"rendered":"http:\/\/fwdlabs.com\/blog\/?p=2928"},"modified":"2016-05-16T19:02:17","modified_gmt":"2016-05-17T02:02:17","slug":"dailies-absoluts-greyhound-outriggers-bourdain-sonys-dragon","status":"publish","type":"post","link":"https:\/\/fwdlabs.com\/blog\/dailies-absoluts-greyhound-outriggers-bourdain-sonys-dragon\/","title":{"rendered":"[Dailies] Absolut&#8217;s Greyhound, Outrigger&#8217;s Bourdain, Sony&#8217;s Dragon"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/fwdlabs.com\/blog\/wp-content\/uploads\/absolut-greyhound-320x240.jpg\" alt=\"\" title=\"absolut-greyhound\" width=\"320\" height=\"240\" class=\"alignright size-thumbnail wp-image-2953\" \/><\/p>\n<ul>\n<li><span class=\"removed_link\" title=\"http:\/\/www.youtube.com\/watch?v=CmlRK8Da6GE\">&#8220;Greyhound&#8221; music video for Absolut<\/span>, the vodka company (care of TBWA\\Chiat\\Day), where they&#8217;re &#8220;creating cocktail worlds through the lens of music.&#8221; The ad-meets-music-video, featuring Swedish House Mafia and a &#8220;back to basics&#8221; drink with grapefruit juice, is also running abbreviated on television. Absolut is also known for creative content including a sponsored short film, &#8220;I&#8217;m Lost&#8221; by <a href=\"https:\/\/fwdlabs.com\/blog\/experiments-with-social-viewing\/\">Spike Jonze<\/a>. (via <a href=\"http:\/\/www.fastcocreate.com\/1680095\/absoluts-robo-greyhound-driven-video-extravaganza\">Fast Company<\/a>)<\/li>\n<li><span class=\"removed_link\" title=\"http:\/\/www.youtube.com\/watch?v=hKNitQDL5do\">&#8220;Bourdain&#8217;s TV Crew&#8221;<\/span> is a product of online video advertising company Outrigger Media, creating sponsored content tagging along with Anthony Bourdain&#8217;s show (via <a href=\"http:\/\/www.mediapost.com\/publications\/article\/170068\/more-branded-web-video-projects-coming-down-the-pi.html?edition=44563 \">MediaPost<\/a>)<\/li>\n<li><a href=\"http:\/\/creativity-online.com\/work\/the-girl-with-the-dragon-tattoo-dvd-design\/26820\">&#8220;Girl With The Dragon Tattoo&#8221;<\/a> DVD design from Sony matches the look-and-feel of the film, which reminds director <a href=\"http:\/\/www.checkowski.com\">Matt Checkowski<\/a> of &#8220;how Fincher thought similar for <a href=\"http:\/\/en.wikipedia.org\/wiki\/Fight_Club#Home_media\">Fight Club<\/a>: used all the negative critic reviews on the box.&#8221; (via <a href=\"http:\/\/www.facebook.com\/mcheckowski\/posts\/396023843759469\">Checkowski<\/a>)<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Greyhound&#8221; music video for Absolut, the vodka company (care of TBWA\\Chiat\\Day), where they&#8217;re &#8220;creating cocktail worlds through the lens of music.&#8221; The ad-meets-music-video, featuring Swedish House Mafia and a &#8220;back to basics&#8221; drink with grapefruit juice, is also running abbreviated on television. Absolut is also known for creative content including a sponsored short film, &#8220;I&#8217;m [&hellip;]<\/p>\n","protected":false},"author":43,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,6,7],"tags":[],"class_list":["post-2928","post","type-post","status-publish","format-standard","hentry","category-design","category-film","category-web"],"_links":{"self":[{"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/posts\/2928","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/comments?post=2928"}],"version-history":[{"count":1,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/posts\/2928\/revisions"}],"predecessor-version":[{"id":6140,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/posts\/2928\/revisions\/6140"}],"wp:attachment":[{"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/media?parent=2928"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/categories?post=2928"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fwdlabs.com\/blog\/wp-json\/wp\/v2\/tags?post=2928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}